LinkedIn vertical 4:5 image ad size.
720 × 900 px
4:5JPG or PNGup to 5 MB
LinkedIn feed on mobile only. On desktop, LinkedIn uses your other images.
Included in Pro and up. The free plan covers the 4 main feed sizes.
Specifications
- Recommended size
- 720 × 900 pixels
- Shape (aspect ratio)
- 4:5
- Smallest accepted
- 360 × 450 pixels
- Largest file
- 5 MB
- File types
- JPG or PNG (LinkedIn also accepts GIF)
- Where it shows
- LinkedIn feed on mobile only. On desktop, LinkedIn uses your other images.
- Safe zone
- No covered areas. Keep words and logos a little in from the edges.
How long the words can be
Recommended lengths, so nothing is cut off. The AI copy writer keeps to them for you.
| Text | Up to | Good to know |
|---|---|---|
| Introductory text | 150 characters | Longer text is cut off with "…see more" on some devices. |
| Headline | 70 characters | Shown under the image. |
| Description | 100 characters | Only shown on the LinkedIn Audience Network. |
Tips
- This is LinkedIn's recommended vertical shape: it fills the frame without borders.
- Phones show it large, so short, bold text works best.
- Pair it with a square or landscape image for desktop.
Other LinkedIn sizes
Checked against the platform's own specifications on 1 October 2026: LinkedIn: Single image ads advertising specifications · LinkedIn: Carousel ads advertising specifications · LinkedIn: Message ads advertising specifications. Platforms change their specs from time to time, so check before a big launch.
Common questions
- What size is a LinkedIn vertical 4:5 image ad?
- 720 × 900 pixels (4:5), at least 360 × 450, as JPG or PNG up to 5 MB.
- Does a vertical LinkedIn ad show on desktop?
- No. Vertical images show on mobile only, so also provide a square or landscape image.
- How do I make my ad in this size?
- Add your image, logo and words to the AdTechKit Ad Builder. It lays your ad out for this size and every other LinkedIn and Meta size, warns you about anything hard to read or cut off, and downloads each file named and compressed to the platform's limit.